Blumarine Roughs Up the Y2K Aesthetic for Spring 2023


It’s a known fact that fashion is cyclical, and if you hold onto anything long enough, eventually it will become trendy again. This is what Italian brand Blumarine has come to be known for. While it was founded in 1977, the brand’s ethos is largely associated with the Y2K era.  

For its Spring 2023 collection, Blumarine continues to borrow from the noughties but inserts a more imperfect, utilitarian twist. Floral miniskirts and lacy crop tops are swapped for ubiquitous cargos, flared denim bell-bottoms and plenty of religious iconography. 





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